1 8 1 Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Medievalism on the Streets Description An account of the resource This Collection analyses popular medievalism in material and public culture from the mid-nineteenth century to the present, with an emphasis on popular medievalist theatre, parades and public spectacles, as well as recreational, literary and political associations. It explores the ways in which medievalism was not simply derivative but also local and disctinctive. In this Collection you will find items relating to medievalism in public contexts and popular culture, and the revisitation or reenactment of the Middle Ages by groups such as the Society for Creative Anachronism. Hyperlink Title, URL, Description or annotation. URL <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=q-DD0yQovRw">http://www.youtube.com/watch?feature=player_embedded&amp;v=q-DD0yQovRw</a> Dublin Core The Dublin Core metadata element set is common to all Omeka records, including items, files, and collections. For more information see, http://dublincore.org/documents/dces/. Title A name given to the resource Gerni Weekend Warriors advertisement Subject The topic of the resource Advert, advertisement, armour, centurion, costume, helmet, Gerni, Gerni Weekend Warriors, MJW, Mongol, New South Wales, NSW, retail, Roman, Sydney, television, tv, Viking, warrior, weapon, website, YouTube. Description An account of the resource <p>&lsquo;Gerni Weekend Warriors&rsquo; is a marketing campaign created by Sydney ad agency MJW to promote Gerni high pressure water cleaners. The television advert features three men dressed as warriors from the past using a Gerni to clean their cars and houses, with the Gerni clearly taking the place of a weapon. The men are dressed as a Roman centurion with cape, helmet and breastplate; a Viking (c. 800-1000) wearing a horned helmet and animal skin; and a thirteenth century Mongol wearing a fur-lined conical helmet, fur boots, and upper-body armour.</p> <p>For the advertisement see <a href="http://www.youtube.com/watch?feature=player_embedded&amp;v=q-DD0yQovRw">http://www.youtube.com/watch?feature=player_embedded&amp;v=q-DD0yQovRw</a></p> <p>For an article on the marketing campaign see <a href="http://www.bandt.com.au/breaking-campaigns/mjw-puts-the-pressure-on-for-gerni">http://www.bandt.com.au/breaking-campaigns/mjw-puts-the-pressure-on-for-gerni</a></p> <p>&nbsp;</p> Creator An entity primarily responsible for making the resource MJW Date A point or period of time associated with an event in the lifecycle of the resource August, 2012 Rights Information about rights held in and over the resource Gerni, MJW Format The file format, physical medium, or dimensions of the resource Hyperlink Advert advertisement Armour centurion costume Gerni Gerni Weekend Warriors helmet MJW Mongol New South Wales NSW retail Roman Sydney television tv viking warrior weapon website YouTube.